Journalism Will Rise and Fall With Its Communities

(via stearns.wordpress.com) Journalism Will Rise and Fall With Its Communities
Creating a sustainable future for journalism will demand an entirely new approach to building community around the news.

Josh Stearns

Creating a sustainable future for journalism will demand an entirely new approach to building community around the news.

Two stories from the past week drive that point home.

First the Good News

Mathew Ingram at Gigaom has a great profile of the Dutch crowd-funded journalism site De Correspondent, which brings in almost $2 million a year in subscriptions. Drawing on a piece in Fast Company, Ingram highlights how De Correspondent builds community:

  • It considers reader comments as contributions and values them as part of an ongoing dialogue.
  • It holds editorial meetings in the community, reaching out to different demographics and stakeholders.
  • It encourages people to subscribe to individual authors, and creates opportunities for journalists and communities to debate and discuss the news, building personal relationships beyond the brand.

“One of the key principles behind De Correspondent,” Ingram writes, “is that the news outlet and its community of…

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